Label standards

We print labels with our partner using food-safe technology. Below are the requirements a label must meet to go on the packaging. These are preliminary standards — we finalise the details at ordering.

Configurator preview vs print file

The preview in the configurator accepts ordinary graphics (PNG, JPG, WebP) — it's just a visualisation so you can see the label on the packaging. The production file for print has stricter requirements (below) — we prepare it together.

Recommended label sizes

PackagingLabel areaMin. resolution
Doypack (stand-up pouch)~101×124 mm (rectangular)1193×1465 px
Sachet~74×65 mm (rectangular)874×768 px
Jar~64×53 mm (oval)756×626 px
Cardboard tube~45×60 mm (rectangular)531×709 px

Sizes are approximate and depend on the final packaging and fill weight.

Production file requirements (for print)

  • File format: PDF 1.6 (flattened; no AI/CDR/PSD files).
  • Colour space: CMYK (no embedded profiles; PANTONE/HKS converted to CMYK).
  • Bitmap resolution: min. 300 ppi (recommended 360 ppi).
  • 1 mm bleed per side; safe zone ≥1 mm from the cut edge.
  • Die-cut outline (CutContour) on a separate layer; white underprint (White_Ink) for transparent and metallic labels.
  • No printer's marks.

Materials and shapes

Semi-gloss white paper, kraft paper (natural), white and transparent film, silver/gold metallic; standard, strong and removable adhesives. Shapes: rectangular, square, oval, round, or any custom die-cut.

Legal basis for the label

Food product labels must meet the requirements of EU Regulation (EU) No 1169/2011 on the provision of food information to consumers (including name, ingredients, allergens and nutrition declaration). Prepare a compliant label with us in the product creator.

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